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Billboard: AVEX partners with Spirit Bomb

5 Mar 2021 | press

Avex USA, the U.S. arm of Japanese music company Avex Inc., has invested in Spirit Bomb, as covered in Billboard Magazine by Chris Eggertsen.

“The creativity and futuristic vision of Spirit Bomb/Strangeloop have been striking to us since we first met them,” said Avex USA president Naoki Osada. “They are our great friends, we share a similar philosophy about the future of music, and are delighted to now call them business partners. We believe their successful experience with both big pop stars and cutting edge artists will be a strong factor to bring their forward-thinking vision to a mass audience, in both the Japanese and American market.”

“We want Spirit Bomb to be a creative medium for music, art, and stories to get out into the world,” added David Wexler, CCO of Spirit Bomb. “In an ever more crowded virtual world, a lot of music and meaningful content gets lost in the shuffle. Our characters are vessels for music and creative expression, and we want fans to be part of that creative process.”

In his own statement, Spirit Bomb CEO Ian Simon noted that the company previously worked with Avex in L.A. and Tokyo over a period of several years. “We bonded right away over a shared desire to discover the future of music-based media,” he said. “Their unmatched understanding of the Asian market, and their incredible artist relationships, make them a perfect partner for us.”

Read the full Article → here

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